Resume

I have been in the social media marketing world since 2018 (before even starting college). Social media marketing is driven by innovation and the confidence to try to new things.

In May of 2023, I obtained a Bachelors of Science in Marketing from the Leeds School of Business at CU Boulder with a focus in digital marketing, certificates in social responsibility/ethics and business leadership, and a minor in creative technology and design.

Work Experience

MAY 2023 - CURRENT

Assistant Social Media Planner

Sterling Rice Group

JUNE 2022 - MAY 2023

Paid Social Intern
Sterling Rice Group

MAY 2022 - AUG 2022

Freelance Marketing Consultant

Thistle Farms

JAN 2022 - JUNE 2022

Entrepreneurial Marketing and Communications Intern

Sol Vae

- Plan, evaluate creative, execute, monitor, bill, and report on 18 client's paid social campaigns.

- Engage with organic social strategy, content calendar development, and auditing for clients on a case-by-case basis.

- Helped create a TikTok presence and Meta paid social efforts for Potatoes USA

- Executed global campaigns for Almond Board of California

- Built and reported on paid social efforts for Powell Gardens

- Planned, built, and reported on paid social campaigns for H+C Animal Health brands

Worked on 10 clients with national/global initiatives, bringing their social presence to life across all major social platforms

- Built campaigns for Becca Stevens, including landing pages, ads, and email flows using content provided, and providing suggestions for new content

- Contributed to social media strategy for Becca Stevens

- Supported the organization's brand transition by helping with the website relaunch

-Gave strategic insight on big picture marketing decisions and completed market research on strategically developing a blog platform

-Supported development of blog and social network layouts, editorial calendars, and multimedia
content

-Gathered influencers, one resulting in a website redesign photoshoot

-Executed photoshoot (gathered models, followed shortlist, filmed video)

-Organically grew social media to almost 400 followers in a couple of months